An online marketing manager is responsible for overseeing and developing an organization’s online marketing strategy. In this blog we have provided some of the top Online Marketing Manager Job Description samples which will help you succeed in your career.
Additionally, they play a key role in executing the plans and strategies that will promote the organization’s products or services to its target market. Essentially, an online marketing manager is responsible for all aspects of an organization’s online presence.
Roles And Responsibilities Of An Online Marketing Manager
An online marketing manager typically wears many hats. Here are some of the most common roles and responsibilities associated with this position:
- Developing and managing digital marketing campaigns
- Planning and executing digital marketing and lead generation initiatives
- Overseeing the social media strategy
- Managing and developing content for the website and blog
- Conducting keyword research and analysis
- Identifying new trends and opportunities in the digital space
- Monitoring competition and generating reports
- Working with different teams within the organization to ensure everyone is on the same page
Skills And Qualifications Needed To Be An Online Marketing Manager
In order to be a successful online marketing manager, there are certain skills and qualifications that are needed. These include:
- Proven experience in managing digital marketing campaigns from start to finish
- In-depth knowledge of various digital marketing channels
- Strong project management skills
- Excellent written and verbal communication skills
- Strong analytical skills
- Proficient in Google Analytics and other relevant software programs
Online Marketing Manager Salary Expectations
- The average salary for an Online Marketing Manager is $80,000 per year.
- However, salaries can range from $40,000-$120,000 per year, depending on experience, location, and company size.
- Glassdoor.com is a great resource for researching salaries for specific companies in specific locations.
Online Marketing Manager Job Description
We are one of the world’s leading providers of online marketing solutions. From website design and development to search engine optimization and pay-per-click advertising, we offer a full suite of services that help businesses grow online.
Job Description:
The Online Marketing Manager will be responsible for developing and executing digital marketing campaigns that drive leads and sales for our client’s products and services.
This role will work closely with the Head of Marketing to develop strategies that are aligned with business objectives, and then lead the execution of these campaigns across all digital channels.
The successful candidate will have experience managing paid search, SEO, display advertising, social media, email marketing, and other digital marketing initiatives. They will be analytical and data-driven, with a focus on continuous optimization and improvement.
The Successful Applicant:
- 5+ years of experience in digital marketing, including experience managing paid search, SEO, display advertising, social media, email marketing, or other digital marketing initiatives
- Strong analytical skills and experience using data to inform decisions
- Excellent communication skills and ability to work cross-functionally
- Proven track record of developing and executing effective digital marketing campaigns that drive results
- Experience working in a B2B SaaS company preferred
Offer Details:
- Competitive salary + bonus & benefits package
Digital marketing manager job description sample
We are a well-known, global organization within the FMCG industry. With a large presence in over 100 countries, we are constantly innovating and expanding our product portfolio to remain at the forefront of their category. As such, we are now seeking a Digital Marketing Manager to join our team and help us continue to build on their success.
Job Description:
- The Digital Marketing Manager will be responsible for developing and executing the digital marketing strategy for our client’s products in assigned markets.
- This will include management of all digital channels including website, social media, ecommerce, email marketing, etc.
- The role holder will also be responsible for managing agencies and third parties to deliver against objectives and KPIs.
- In addition, they will need to provide regular reporting on performance against targets as well as competitor analysis.
- Another key aspect of this role will be staying up to date with latest digital trends and technologies in order to make recommendations on how these can be leveraged by our client.
The Successful Applicant:
- Proven experience in a similar role, ideally within the FMCG or Consumer Goods sector
- Strong understanding of various digital marketing channels and how they can be integrated together to drive results
- Excellent project management skills with experience managing multiple projects simultaneously
- Strong analytical skills with experience using data to inform decision making process
Offer Details:
- Attractive salary & benefits package
- Opportunity for career progression within a global organization
- Fully remote working
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Digital marketing manager job description template
We are a rapidly growing startup in the AdTech industry. We are a well-funded, Series B company with big plans for international expansion. The team is close-knit and passionate about their product, which is revolutionizing the way digital marketers measure ROI.
Job Description:
The Digital Marketing Account Manager will be responsible for managing relationships with our clients and ensuring that they are getting the most out of our platform. In this role, you will be responsible for understanding our clients’ needs and objectives, providing expert advice on best practices, and developing long-term relationships to help them achieve their goals.
In addition, you will be responsible for troubleshooting technical issues and escalating them to our engineering team as needed. This is a great opportunity for someone who is passionate about digital marketing and wants to work closely with clients to help them succeed.
The Successful Applicant:
- 3+ years of experience in account management or customer success in the digital marketing industry
- Strong understanding of digital marketing best practices
- Excellent communication and interpersonal skills
- Proven ability to develop long-term relationships with customers
- Technical aptitude and ability to troubleshoot technical issues
- Bachelor’s degree preferred but not required
Offer Details:
- This position offers a competitive salary plus equity compensation and benefits package including medical, dental, vision, 401k, unlimited vacation policy, etc.
Related: Attractive Accounting Manager Job Description Samples
Digital marketing account manager job description
We are a rapidly growing startup in the AdTech industry. We are a well-funded, company with big plans for international expansion. The team is close-knit and passionate about their product, which is revolutionizing the way digital marketers measure ROI.
Job Description:
The Digital Marketing Account Manager will be responsible for managing relationships with our clients and ensuring that they are getting the most out of our platform. In this role, you will be responsible for understanding our clients’ needs and objectives, providing expert advice on best practices, and developing long-term relationships to help them achieve their goals.
In addition, you will be responsible for troubleshooting technical issues and escalating them to our engineering team as needed. This is a great opportunity for someone who is passionate about digital marketing and wants to work closely with clients to help them succeed.
The Successful Applicant:
- 3+ years of experience in account management or customer success in the digital marketing industry
- Strong understanding of digital marketing best practices
- Excellent communication and interpersonal skills
- Proven ability to develop long-term relationships with customers
- Technical aptitude and ability to troubleshoot technical issues
- Bachelor’s degree preferred but not required
Offer Details:
- This position offers a competitive salary plus equity compensation and benefits package including medical, dental, vision, 401k, unlimited vacation policy, etc.
Related: Attractive Accounting Officer Job Description & Roles
Conclusion
I hope you found this blog helpful in coming up with the perfect Online Marketing Manager Job Description sample which may fit you.. It can be tough to know where to start when looking for a job, but armed with the right information it’s easier than ever to find your dream position.
If you want more information on how to write an excellent resume or cover letter, check out our other blog posts. And finally, don’t forget to sign up for our email list so you can get access to all of the latest job openings as soon as they become available. Good luck in your job search!